Top 5 Blogging Essentials
We can’t take full credit for the creative work that follows, but we can take credit for making it appropriate to publish while keeping the satirical nature in which it is intended. The original author will be sent the link to which we expect a critique of our amendments.
Top 5 Blogging Essentials:
Always quantify the advice you are giving. Based on the articles I am regularly presented with by my ineffective spam filters, someone has proven that psychologically or subconsciously, people respond more readily to a known quantity of rules – perhaps because it tells them upfront exactly how much concentration they will have to waste on your drivel. So “4 golden rules for a killer CV” or “The 3 Resume MUST HAVES to get a shot at your dream job” or even “Our top 5 Resume tips” will always trump “Our top tips for your Resume”.
A few photos that have nothing to do with the content of the blog but are eye-catching can do wonders for your blog - there might be even be a technical term for this; clickbait rings a bell.
If your negative points are basically the same as your positive points, you can probably combine them, which makes your article shorter and less likely to have someone tune out halfway through reading it. (If you are reading this you are past halfway and will now continue to the end – mission accomplished!)
Make sure to include something which sounds statistical, could be true and backs up your claim but is also simple enough for your target audience to understand. For example, “Studies of Managers who recruited in the last 12 months found they were 85% more likely to add a resume to their short list if it was no longer than 3 pages”.
I don’t really have a top 5 but it just feels inappropriate to stop at 4.